So I gave a client some advice last week, and I’m curious to see if my instincts are correct. If you have a minute and don’t mind taking these quick polls, I’d appreciate it.

pic from getty images

Do shipping and handling charges affect the amount of online shopping you do?
No. They’re just a fact of modern-day life.
If the charges are $5 or under I don’t mind.
I find them really irritating, but they only occasionally drive me away from online shopping.
Yes, I only shop at sites that offer free shipping or when I have a free shipping coupon.

If you were shopping for a small gift online, would you be more likely to purchase:
A $15 gift with $5 shipping and handling.
A $20 gift with free shipping.