While catching up at Black Eiffel this morning, I fell in love with these images and the whole idea of Alvhem.
According to darling Rachel: “Alvehm is a site where you can find Swedish homes for sale with lovely styled interiors like those pictured here. It is a truly unique brokerage concept where they convey housing as a entire lifestyle using photographers and an art director to help sell your space.” Isn’t that a wonderful idea? I want one.
I know they say homes sell/show better when they have furniture, and if homes looked like the Alvhem variety, than I can see why. (But in reality, since most homes are not professionally styled, when house hunting, I much prefer to see a space completely empty — so that I can project my visions on it like a blank canvas.)
via Purple Area